Pasture for Life engages with millions of consumers during Great British Beef Week
Pasture for Life has had its most successful week ever communicating its 100% grass-fed messages to consumers during Great British Beef Week.
All About Pasture-fed Mutton
Eating is believing, which is why the PFLA is currently carrying out a series of meat tastings. Recently, they held a special Pasture for Life’ mutton event for the Guild of Food Writers – convened by popular food writer Hattie Ellis.
‘Pasture for Life’ farmer on BBC World Service
Simon Tulett from the BBC World Service Food Chain programme recently visited ‘Pasture for Life’ beef farmer Tom Morrison to find out why he doesn’t feed maize
Pasture for Life appoints its first Chief Executive
The Pasture-Fed Livestock Association (PFLA) has appointed Dr Steve Webster as its first Chief Executive. He has been tasked with leading the organisation as it scales up production and consumption of certified 100% grass-fed beef, lamb and dairy in the UK.
PFLA wins Innovative Community Award
The team at the Pasture-Fed Livestock Association has been recognised for creating an innovative community in the recent Farm491 Agritech Innovation awards.